How to Get 10X ROAS from PPC Leads (with Matt Young from Sale Direct Iowa)

This episode breaks down the real economics behind hiring in-house versus working with agencies, and why most investors make the wrong choice. You'll discover why marketing guarantees are actually red flags, how the best marketers think about data versus intuition, and the hidden costs that make in-house hiring far more expensive than it appears. We explore three distinct agency models and reveal which one gives you enterprise-level strategy at a fraction of the cost. The conversation includes a shocking story about a $10K mistake that led to 5 closed contracts, and why the investor's response separated him from everyone else. If you're spending money on PPC, this episode will change how you think about managing it.